Bath PR agency to promote Babar's 80th AnniversaryBath-based Highlight PR has won a brief to handle consumer PR campaign for the 80th anniversary of Babar the Elephant in the UK during 2013. The agency was appointed by the consumer products division of ITV Studios Global Entertainment and Nelvana Enterprises.
LEGO® hires BEcause for Experiential “Chima” RoadshowLEGO®, the global toy brand, has appointed brand experience agency BEcause to mastermind a 9 month experiential roadshow centred around its new Legends of Chima range. The Chima Challenge Roadshow forms part of the largest marketing campaign ever created for a LEGO brand aimed predominantly at boys.
ABOUT HIGHLIGHT PR
Highlight PR is a results-focused PR and content marketing agency, based in Bath. The agency specialises in consumer PR for baby, kids and family brands and licensed characters and B2B PR for architects, designers, events, leisure and creative companies.